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“Beats Music ends on November 30. Your subscription will be cancelled, but you can move your picks and preferences over to Apple Music right now.”
The following three reasons must be why Apple acquired beats:
- to acquire more users for Apple Music
- to acquire new talent/skill
- to take out a competitor
As part of the acquisition, Beats co-founders, Jimmy Iovine and Dr. Dre, joined Apple. It looks like this is a case of mission accomplished on all three counts. Beats Music has been swallowed up and is about to become history. Long live Apple Music.
Author:InfoDesk
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I have been playing with the first smartphone to run Ubuntu for Phones, the BQ Aquaris E4.5 (See specifications and hands-on ) for a few days now. The 4.5-inch smartphone is an interesting device. It is fascinating because it is the first smartphone I am holding in years that lack both of the instant messaging apps that I use on a day-to-day basis – BBM and WhatsApp. Using such a phone simply leaves me with a feeling of being disconnected from the world. Remember my March 2015 article, The question of apps and services for Ubuntuphones .
There’s a Twitter app. And Facebook too. There’s even also Google Plus. So social sharing isn’t non-existing on the platform. But 95% of my personal communications happen on BBM and WhatsApp. At first, I kept wondering how anyone in 2015 is expected to be able to comfortably use a smartphone without BBM and WhatsApp. It took a while for it to filter in, but it did. There are people – lots of people – who do not use either of these platforms. Ubuntu OS has Telegram installed, but something tells me that a person who does not use WhatsApp or BBM is not likely to be aware of or even use Telegram.
Anyway, back to the point: there are people who would be at home with the Aquaris E4.5. I eventually began to ask myself if I could. Could I live comfortably without my IM apps? Perhaps life would be a lot less noisy. Perhaps a lot more quiet and focused. Would good old email, SMS, and phone calls do in 2015? I suspect that it is quite possible. I just am not sure if I am ready to test it out. So, for now, my primary SIM card stays in a phone that has my instant messaging apps running.
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Author:Mister Mobility
Digital Skills and Communication Coach | Mobile Phone Connoisseur since 2001 | Tech Blogging since 2004
